Measurable AI Launching the 2020–2024 Middle East Online Delivery Report

We are excited to announce Measurable AI, MDT’ s ecosystem business arm launching its latest industry exploration-the 2020–2024 Middle East Online Delivery (Food + Grocery) Report. The Middle East, with its strategic location and growing consumer spending, has emerged as a crucial region for businesses venturing into the online delivery sector.

Building on years of growth in emerging markets, Measurable AI is proud to introduce our expanding Middle East consumer panel. This report highlights some of our most valuable datasets from the region, providing a comprehensive overview of the evolving online delivery landscape and key insights into market trends.

This year’s report dives deep into several key markets such as Saudi Arabia, the United Arab Emirates, Qatar, Turkey, Egypt, and Kuwait. It is enriched with data extracted from our proprietary transactional e-receipt panel, which tracks real purchases from over 5 million consumers across emerging markets.

Inside the report, Measurable AI explore three key metrics: Consumer Demand (identifying the fastest-growing markets over the past five years), Inventive Trends (highlighting strategic shifts among key players), and Top Delivery Insights (including the most popular restaurant choices by country).The data spans 14 leading Online Delivery apps, including ToYou, Mr. Sool, HungerStation, Ninja, KeeTa, Talabat, Deliveroo, CareemNow, Smiles, Noon, Snoonu, Yemeksepeti, Trendyol, and Migros.

“The Middle East has become a key market for Measurable AI, after Southeast Asia and Latin America. In 2024 alone, more than half of our clients have sought data from the Middle East markets. We anticipate a substantial increase in demand for alternative data in this region over the next two years,” says Charlie Sheng, co-author of the report.

Lastly, a huge thank you to each individual ecosystem user from the MDT data exchange ecosystem who opts-in sharing their anonymous transactional data points which makes this sustainable data value chain possible. If you’re interested in how your data points has turned into an industry report. Simply click the link below to receive your copy of the Middle East Online Delivery Report.

DOWNLOAD LINK:

https://measurable.ai/en-US/middle-east-online-delivery-report

Originally published at https://blog.measurable.ai on January 9, 2025.